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OpenClaw

What is OpenClaw and why I stopped just 'using AI'

March 12, 2026

Six months ago I was chatting with ChatGPT. At first it seemed like the future. Then it started lying to me using my own facts.

You tell it about your business, discuss numbers, make a decision - and a week later it gives you fiction based on your own data. Its memory doesn’t work the way I needed it to.

Then, in early February, I saw an Instagram reel about a revolution happening. Not somewhere in the future - right now. I started digging - and found OpenClaw.


What it actually is

OpenClaw is an open-source platform that turns AI models into real AI agents.

Not “asked - answered”. But agents that:

  • Live in your Telegram, WhatsApp or Discord
  • Remember everything - context, decisions, people, tasks
  • Work 24/7, even while you sleep
  • Independently check analytics, inventory, publish content
  • Team - they work with each other

And most importantly - you can connect PostgreSQL with semantic search. The agent doesn’t just “remember recent messages” - it searches by meaning across all history. No more hallucinations about your own facts.

Everything runs on your computer. Your data stays with you


How I got here

I’m an entrepreneur from Kemerovo, Russia. Electronics, vape shops, equipment rental. I have tons of tasks that can be automated - not by hiring people, but with AI.

On YouTube I found Alexey Ulyanov - he shows in detail and in practice how everything works. And @denpleada showed how AI copilots actually work in business.

I thought: what if I build a whole team of agents for my tasks?


Honest about the journey

Bought a Claude Max subscription for $100. No turning back.

My advice: buy the subscription first, then set things up. When money’s on the line - motivation is completely different

First day I set everything up on my MacBook via terminal. With Gemini’s help, step by step. The whole day. And when it finally worked - I experienced real catharsis

But then - debugging. Constant. Proxies go down, subscriptions get blocked. One of the GPT agents got into a loop - sent me 50 identical messages in a row

Don’t spend big money on courses. Better to spend time understanding how things work. Then you actually know how to use it.


Speed

  • From zero to 5 agents - 3 days
  • After 7 days - content pipeline: MoySklad → images → Instagram, Telegram, VK

Yes, setup takes time right now. But I clearly see where this is going. It’s a new world


My 5 agents

Mo - COO Sales analytics, morning reports, task and deadline control

Izya - SMM manager Publishes content on Instagram, Telegram and VK

Molot - scout Monitors competitors, finds trends, gathers material

Leo - designer Generates visuals, covers, banners

House - system doctor Monitors health. If something breaks - he fixes it

They work as a team. Molot finds a topic → Izya writes the text → Leo creates the image → published across all platforms. At night. While I sleep


Why this channel

Many people fear AI. I believe it’s better to be in the front lines.

Here I share practice. What works, what doesn’t, what mistakes I’ve made. Real cases from real business.

No fluff. No overpriced courses. Just practice.

Stay - we’ll figure it out together


Useful resources

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